- The Honda Prelude outsold the Subaru BRZ final month.
- Honda Prelude gross sales for the 12 months outpace these of the BRZ.
- The Mazda MX-5 Miata is outselling each.
The brand new Honda Prelude was not the sports activities automobile many had anticipated—it is primarily a Civic Hybrid coupe with no handbook transmission. But, consumers are nonetheless selecting it over the Subaru BRZ.
Honda offered 357 Preludes in April, bringing its complete to 1,152 thus far this 12 months. This won’t appear to be a lot, however the automaker is hoping to promote between 4,000 and 5,000 Prelude coupes in 2026—and it’s on observe to hit that concentrate on.
The BRZ isn’t doing as effectively. To date this 12 months, Subaru has offered 1,086 BRZs, down 4.2 p.c. The automaker added 283 coupes to its gross sales complete in April, up 14.5 p.c from April 2026, so perhaps the Subaru will catch up later within the 12 months.
Neither of the 2 sports activities automobiles outsold the MX-5 Miata. Mazda offered 1,163 Miatas in April, a rise of 60 p.c in comparison with the identical month final 12 months, however year-to-date gross sales are nonetheless down 9.9 p.c, with 2,858 offered thus far.
| Mannequin | April 2026 Gross sales | April 2025 Gross sales | YTD Gross sales |
| Mazda MX-5 Miata | 1,163 | 727 | 2,858 |
| Honda Prelude | 357 | N/A | 1,152 |
| Subaru BRZ | 283 | 331 | 1,086 |
Honda’s Robust April 2026 Sellers
Honda gross sales general had been up final month by 1.6 p.c, with the automaker promoting 125,571 automobiles. The Accord noticed an enormous improve, with gross sales up 42.5 p.c. Accord hybrid elevated by 27.0 p.c, which actually helped final month.
Solely two different Honda fashions had gross sales will increase in April—the Civic and the CR-V. The 2 elevated by 6.3 p.c and a couple of.9 p.c, respectively. The Odyssey suffered the best final month. Gross sales for the minivan had been down 23.0 p.c, adopted by the electrical Prologue, down 28.5 p.c.
The Honda Ridgeline additionally noticed a large lower in gross sales, falling 15.7 p.c for the month. They’re down 4.2 p.c for the 12 months. The Honda HR-V, the automaker’s solely crossover that begins at underneath $30,000, had gross sales fall 11.8 p.c.
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Supply: Honda
Motor’s Take: The Honda Prelude is just not your typical little sports activities automobile, with its hybrid powertrain and lack of a correct gearbox. Perhaps the automobile’s 200-horsepower hybrid engine is engaging customers, which has a mixed gasoline economic system ranking that’s double that of the BRZ—44 miles per gallon versus 22 mpg.
Sources:
Honda, Subaru, Mazda
