If you’re available in the market for one of many least costly pickups in America, the brand new Slate truck begins at simply $25,950 (the vacation spot charge has not been introduced), with an SUV model obtainable for $29,950.
So as to keep the price so low, Slate would not even paint it, therefore why the official title for the truck is the Clean Slate. It is also why the corporate as an alternative affords a slew of colourful wraps.
This was the proper alternative for Slate to associate with the most well-liked crayon firm on the planet: Crayola. The Crayola partnership sees the introduction of 5 particular colours obtainable for the Slate truck and SUV, which are actually obtainable to preorder. Listed below are the 5 particular colours, taken straight out of a crayon field:
- Cerulean (blue)
- Dandelion (yellow)
- Fern (inexperienced)
- Jersey Tomato (orange)
- Razmatazz (pink)
Slate Crayola Partnership
Picture by: Slate
House owners can set up the colour on their very own, or they’ll additionally add Crayola-inspired decals similar to a serpentine stripe on the mirror and the colour emblem under the door on the rocker panel. Consumers may even get a particular cap for the important thing fob that matches their chosen exterior shade. It appears like Porsche Paint To Pattern has a brand new challenger at a much more inexpensive value level.
Slate will cost $1,549.99 for the Crayola wraps, which is significantly greater than the basic $499.99 wraps which might be obtainable for the truck and SUV. The speciality wraps with distinctive iridescent finishes price $669.99, and if you happen to nonetheless do not like every of the obtainable colours (there are various), Slate will promote you a customized one for $1,599.99.
In comparison with what Porsche expenses for Paint to Pattern, it is a discount. In equity to Porsche, although, paint is everlasting.
The Crayola collaboration is likely one of the first main partnerships from Slate, but it surely won’t be the final. Beneath collabs, the configurator says “wraps from manufacturers and creators we love,” and there may be one different choice for a wrap from New York artist and filmmaker Max Kolo.
5
Supply: Slate
Motor1’s Take: If Slate doesn’t plan to color its automobiles, providing enjoyable collaborations just like the Crayola partnership is a enjoyable strategy to preserve prospects enthusiastic about ordering their automobiles. We have seen so many wrapped Cybertrucks driving round; this might show to be a intelligent enterprise transfer that finally ends up being beloved by prospects.
