- Normal Motors has reached a settlement with California over the sale of driver information.
- The Detroit-based automaker can pay $12.75 million in civil penalties.
- California is the primary state to achieve a settlement with the automaker for promoting driving information.
Normal Motors can pay California $12.75 million in civil penalties for promoting driver information. The state is the primary within the Union to settle with the Detroit-based automaker after the corporate was caught promoting homeowners’ areas and driving conduct to third-party information brokers.
The settlement, which nonetheless requires court docket approval, additionally prohibits the automaker from promoting driving information to “any client reporting businesses for 5 years.” GM should delete the data and request that LexisNexis Threat Options and Verisk Analytics do the identical, the 2 information brokers to which it had bought information.
A GM spokesperson, in a press release concerning the settlement, advised Motor1:
‘This settlement addresses Good Driver, a product we discontinued in 2024, and reinforces steps we’ve taken to strengthen our privateness practices. Car connectivity is central to a contemporary and secure driving expertise, which is why we’re dedicated to being clear and clear with our prospects about our practices and the alternatives and management they’ve over their info.’

California opened an investigation into the automaker after The New York Times reported that GM, together with different automakers, was sharing shoppers’ driving conduct with insurance coverage corporations, resulting in greater charges for some. The state needed to find out whether or not any information was used to extend residents’ premiums.
In response to the California Privateness Safety Company, the investigation revealed that “GM bought the names, contact info, geolocation information, and driving conduct information of a whole bunch of 1000’s of Californians.” The automaker allegedly made simply $20 million nationwide from information gross sales to LexisNexis and Verisk, which it collected by OnStar.
Whereas GM did promote Californians’ information, the state decided that its drivers weren’t affected. The state has a legislation that prohibits insurance coverage corporations from utilizing driving information to set charges. California Legal professional Normal Rob Bonta stated:
“Normal Motors bought the information of California drivers with out their information or consent and regardless of quite a few statements reassuring drivers that it will not achieve this. This trove of knowledge included exact and private location information that might establish the on a regular basis habits and actions of Californians.”
Different GM Knowledge Investigations
Because the Instances’ story broke in 2024, a number of states have opened investigations into Normal Motors. Shortly after the report, Texas sued the automaker for promoting residents’ information.
Texas Legal professional Normal Ken Paxton referred to as the unauthorized assortment of driver information “invasive” and “disturbing.” Nebraska, Indiana, and Arkansas have additionally joined in investigating the automaker’s privateness insurance policies.
In early 2025, the US Federal Commerce Fee introduced it had banned GM from selling sensitive driving data for 5 years. The settlement with the federal authorities required GM to “acquire affirmative buyer consent to gather, use, or disclose sure varieties of linked automobile information.”
Motor1’s Take: It is a small high-quality for the automaker to pay, but it surely does not seem that it profited a lot anyway from promoting your information. It isn’t the primary time now we have heard that automakers don’t make billions off your info, which makes us marvel why they’re even bothering to do it within the first place when so many individuals simply do not prefer it.